This film entered production in April 2010, with extensive design phases developing the technology and creatures the film required. Principal photography began in March 2011, on an estimated $120–130 million budget, with filming taking place almost entirely on practical sets and on location in England, Iceland, Spain, and Scotland. The film was shot entirely using 3D cameras.
Prometheus was supported by a marketing campaign that included viral activities on the web. The campaign released three videos that featured stars from the film, in character, which expanded on elements of the fictional universe and received a generally positive reception. Prometheus was released on June 1, 2012 in the United Kingdom and was released on June 8, 2012 in North America.
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